sherwin-williams' 2017 color of the year

Is Sherwin-Williams’ 2017 Color Of The Year The New Neutral?

There’s a new neutral on the block, and its name is Poised Taupe (SW 6039). Sherwin-Williams announced the grey-brown hue as their 2017 Color Of The Year, calling it “a modern take on a timeless classic.” Offering a warmer alternative to the cool greys that have been dominating neutrals, Poised Taupe skews more traditional at first glance, but has the ability to lend itself to a variety of contemporary looks.

“Poised Taupe celebrates everything people love about cool grey as a neutral, and also brings in the warmth of brown, taking a color to an entirely new level. Not cool or warm, nor grey or brown, Poised Taupe is a weathered, woodsy neutral bringing a sense of coziness and harmony that people are seeking,” says Sue Wadden, director of color marketing for Sherwin-Williams.

sherwin-williams poised taupe

Sherwin-Williams recommends pairing the shade with everything from pastels to brights to jewel tones. “When paired with the faded indigo of Stardew (SW 9138), it creates a charming palette reminiscent of a French countryside. Used in tandem with vibrant Rave Red (SW 6608), it evokes the natural feel of red-stained bedrock. And with the deep teal of Marea Baja (SW 9185) and sunny hued Bee (SW 6683), it transforms into a super-graphic look.”


What do you think about Sherwin-Williams’ 2017 Color Of The Year? Let us know in the comments below or join the conversation on Facebook and Twitter.

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Adena Leigh
Courtesy of Sherwin-Williams

3 Responses to “Is Sherwin-Williams’ 2017 Color Of The Year The New Neutral?”

September 01, 2016 at 6:39 pm, Patty Apps said:

who sells this brand of paint in BC?


September 23, 2016 at 10:35 am, Seema Persaud said:

@patty_apps:disqus Hi! Sherwin-Williams paint is available in B.C. You can see all their store locations here:



November 19, 2016 at 1:16 pm, Bumbln B said:

The second photo is just gorgeous… any idea what color they used for the trim?



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