Shops We Love: EQ3’s New Canadian Flagship Store Opens In Winnipeg

By Joseph Cicerone On May 18th, 2022

One of the latest additions to Winnipeg’s CF Polo Park Shopping Centre, EQ3’s new store is the brand’s Canadian flagship.

Designed by local architectural group Number Ten, the showroom celebrates EQ3’s origins in Winnipeg, with architectural references to the Prairies and statement features such as herringbone flooring, traditional wainscotting and pastel millwork. Three design centres provide shoppers with one-on-one consultations and access to fabric swatches, as well as 3D visualization software and digital video walls for an immersive experience. Scroll down to see EQ3’s new Canadian flagship store!

Peter Tielmann (pictured), the brand’s founder and CEO, is hoping that this fresh approach to shopping will transform how people reimagine their homes. “We’ve created pockets of discovery in the store, giving customers space, tools and even nourishment while they interact with the products and personalized designs.”

EQ3’s new flagship store is nearly four times the size of the brand’s regular showrooms.

The popular Canadian retailer is known for its extensive selection of bedroom furniture, contemporary rugs and Mid-century-inspired lighting.

Bento bed frame in Uniform Mélange, from $1,049 EQ3 Silk table lamp, $350 EQ3

Categories dedicated to kids, pets, plants and sleep are unique to the Winnipeg location — a likely launching pad for new products and brand collaborations. These shapely vessels are available in eight colors.

Pebble vases shown in Lilac, Ash, Blush and Raisin, $8 each. EQ3